, I indulged in a spirited discussion about the post Broadband media world with a new media guy trapped in the old media world, aka home base for my beloved New York Yankees.
Discussions were wide ranging, but we ended up deliberating about start-ups that are raising gobs of money, and signing up rights for content niches. We chortled over the premium dollars content creators were going to extract out of these famous start-ups with deep pockets, as they desperately tried to build their audiences.
One name that popped up was , a New York-based company backed by Spark Capital.
Ex-chairman of MTV Networks! Former COO of Sundance and someone from Turner an executive team pre-fabricated for achieving maximum PR impact.
Hollywood Reporter, Variety, WSJ and LA Times gladly obliged. Personally I feel I am reading credits for a Miramax movie.
If you are old enough to remember some of that e-tail incubation plays based in Silicon Alley, then you know it is time to hit the exit door.
At that time, grizzly veterans of toy and garment and steel business were raising gobs of money, and setting up shop. You know how that story ended.
As Yogi said, it s like deja vu all over again
But what NNN really is, a bunch of old media guys, getting into this new video game, cash in on the user-generated buzz that comes with a $1.
65 billion buyout and $50 CPM.
You want to know how they are old media guys? Look at their bios, and how much pixel space they have devoted to themselves.
Compare that to the amount of space Steve and Chad get on YouTube. You want further proof they are old media, with little handle on the new world: they have networks as part of their name. (Compare that to Blip.
TV, Magnify, Rocket Boom, or vPod.
