When indie favorites the release their third full-length album, 'Wincing the Night Away,' on Jan. 23, the record undoubtedly be met with a lot more anticipation and fervor than the Sub Pop band's previous efforts. Keyboardist Marty Crandall tells AOL Music the band believes the new album will stand up to the hype.
"It's the serious Shins," he says of the new album. "Never in our lives have we have poured so much into a record, and we found not only that it turned out great, but we can pull this off." 
Crandall understands that the increased attention, which began with a pair of Shins songs being included in the film means they've reached a whole new strata. "It's the craziest amount of press and the feedback is really great," he says.
But Crandall notes that the band welcomes the added responsibility. "We want to impress, we want to change minds and expand minds," he says.
The group will get a chance to connect with a lot of those minds in the next few months, according to Crandall.
"At the end of January, we'll be in New York, and I think we're going to be trying to do as many television shows as we can," he says. "I know is confirmed, and maybe "
