The concert segment of the show, presented by Pulse, also features Shaggy, Beenie Man, Spragga Benz and Richie Spice. Needless to say, the performance of the number one monster hit by both Ninja Man and Shaggy will be worth going miles to see. When the price of admission is considered ($1,000 pre-sold, $1,500 on show days), this event could be the best value in entertainment offered in many years.
The "best of the best" Rock The World concept also highlights the best of Jamaica's fashion and beauty. The concert segment will be preceded by an appearance of the Miss Jamaica Universe finalists in a bikini parade from the Mushroom, followed by a preview of the Caribbean's premier fashion event Caribbean Fashionweek.
Coinciding as it does with the presence of thousands of visitors to Jamaica's shores, as well as a time for celebration for Jamaicans and visitors alike, the event has been planned to offer the very best of Jamaica from a creative, cultural and entertainment perspective.
Shows on Friday and Sunday will also feature Bounty Killer, Sizzla, Assassin and Busy Signal (Friday) and the 'Driva', Buju Banton; Beres Hammond, Tanya Stephens and Tessanne Chin (Sunday).
Designers include Jamaica's finest: Uzuri, Mutamba, Carlton Brown, The Mushroom, Yardmanstyle, Lubica, Mosiah, Kenea Linton and new kid on the block, Kevin Pound. Cameos from master designers Moncrieffe and Wright Style are also likely.
Pulse supermodels such as Carla Campbell, Nadine Willis, Jaunel McKenzie and Nell Robinson will be part of the line-up of models who will show the collections.
Ninja Man brings value to an event already jam-packed with entertainment of the highest quality. Over his many years in show business, his talent for controversy has only been eclipsed by his natural ability to entertain.
From day one Rock The World will definitely rock! With the likes of Richie Spice and Spragga Benz giving way to Ninja, Shaggy and Beenie Man, the stage is set for a classic. Beenie Man, of course, will not be outdone.
Prudently separated from his feuding partner of the past year, Bounty Killer (who performs on Friday) and boasting a new management roster, Beenie might think that he has something to prove.
Come Friday, Anger Management takes over. The band, which by name and nature, reflects the culture of Bounty's Alliance, will back the Killer as well as Busy Signal and Assassin.
Sizzla, who comes with his own outfit, will then add his own special brand of heat to the evening's proceedings.
On Sunday, one of reggae music's most lethal partnerships will take the stage. Buju Banton, the 'driver' of one of dancehall's hottest songs currently (of the same name), will share the stage with Beres Hammond, arguably reggae's most enduring and loved singer and one who has deftly managed a seamless musical transition, by adding dancehall to his repertoire.
Buju and Beres have collaborated on a number of successful projects, so their back-to-back performances will be highly anticipated. Sunday will also be ladies night, as dancehall's hot women Tanya Stephens and Tessanne Chin will no doubt cook a delicious stew.
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